…and just what are you showing to college coaches?

Now that many of the club teams and tournaments are winding down until October, it’s important to capitalize on your summer experience. While many parents elect to purchase professional videos from the various events, the quality of the video is only one component of what makes an effective and attention-grabbing highlight reel.

In this installment of our College Game Plan Education series, we’ll provide some basic tips for creating and editing your game film to make the best impression on potential college lacrosse recruiters.

What you want to show
The goal with any highlight reel is to give college coaches an idea of how you can play the game and the special talents you believe set you apart. Whether it’s 1-on-1 defense, shooting, open-field speed, or FOGO skills, you want the reel to have a definite theme. Don’t get us wrong, you absolutely need to show more than one skill set, but you want your highlights to be a representation of your strongest attributes, allowing coaches to evaluate how you play and where you might fit in their program.

What you don’t want to show
Lacrosse is a flow sport, meaning that the action never really stops. Unlike football or baseball, where a “play” has a beginning and an end, lacrosse can thrust a player from offense to a loose ball to defense in a very short time. This makes editing clips very important. Factors like the quality of your competition, your demonstrated lacrosse IQ, and how you interact with your team may not jump out to a young player, but college coaches can take a lot from the fringes of your video. Typical examples of no-nos would be dodging through several defenders to score a goal despite open teammates, taunting the opposition, performing a solo celebration that is only about you, or passing up a good shot to go for a BTB or other “fancy” shot. If you drop the ball three times on your way to the goal or miss a pass before picking it up to score, the clip should only include the ground ball and the shot. And just as an FYI, coaches usually aren’t terribly impressed that you are good enough to try an advanced move in a game…if it didn’t work, don’t include it.

Sequencing your clips
The first 45 seconds of your video will likely dictate whether a coach watches the whole thing, so don’t bury your best clips or try to crescendo at the end. After you show your personal information, take the three most impressive examples of how you play and lead with them.

After these initial clips, start to mix in the other aspects of your game to show you have more than one dimension. Continue to pepper in the clips that support your general video theme, whether you’re presenting yourself as a scorer, feeder, ground ball specialist, or defender. Again, the best of these clips should be toward the front as well. For the remainder of the 3-4 minute highlight reel, simply mix in the various clips you have, but with the understanding that sometimes less is more, so don’t add extra clips to get to a certain video length if they don’t truly show your skill level or what you can do.

Guidelines for your highlight reel:

1. Start with your name, class, school name, and club team (include GPA if 3.5+)
2. The first few clips are your best…the “wow” clips that grab attention
3. Scour your clips and edit to ensure you’re not showing anything undesirable
4. Don’t exceed 3-4 minutes of clips
5. Include your contact info and your coaches’ contact info

Most college coaches will request a video before they take the time to talk to you, so it’s very important to make sure you’re truly aware of what you’re presenting. Ask your coach to look at it and provide feedback before sending it out to college programs, make any suggested edits, and good luck!!

We would like to congratulate Caroline Goudy on her commitment to Elon University! Here are Caroline’s recruiting story and interview after her commitment. Good luck as a Phoenix!

1. Share your recruiting story and status

I started my recruiting process the summer going into my junior year of high school. Truthfully, the process was pretty stressful, but with the help from the SportsForce team, the burden of emails and profile/video links was lifted. Once I found the right fit for me the process was pretty easy. I committed in March of my junior year and am looking forward to signing next year!

2. What school are you going to, and why did you choose them?

I will be attending Elon University in the fall of 2017. I chose this university because of the great academics, close relationships between the teachers and students, small classes, Division I athletics, and the beautiful campus.

3. How did SportsForce help in the process?

SportsForce helped me narrow down my options and pick the schools that fit my needs as a student-athlete. After zoning in on a handful of schools, the SportsForce team assisted me with emailing coaches before games, tournaments, ID Camps, etc., configuring my recruiting profile, and forming a video with a medley of game film highlights.

4. What advice would you give to other players and parents with the recruiting process?

I would advise any player looking to be recruited to definitely start as early as you can by going to ID camps, sending out emails, and configuring recruiting profiles and game film videos. The highlight video that was located on my profile was very helpful for coaches who were viewing my profile. The coaches were able to view my video and decide whether or not I would be a good fit for their program. Lastly, I would advise players to keep sending college coaches emails with their most recent schedules or just to say hello and update them on your game. Try to build relationships with the coaches and make them know you for your consistency and persistence.

5. How excited are you for your future in college?

I am very excited to further my academic and athletic journey at Elon University. I cannot wait to continue playing the game I love at a college that I love! I am also excited to get involved in clubs, Greek life, and form bonds with new friends, coaches, and teachers.

6. Would you recommend SportsForce to any other student-athletes? Why?

Yes, I would definitely recommend SportsForce to any student-athletes who are looking to be recruited by colleges! This team helps you narrow down your options, assists you with emails, profiles, video highlights, and guides you on how to speak with coaches personally to help promote you as a player and student.

Over the last five years, SportsForce has helped over 1,000 student-athletes and families successfully navigate the college recruiting and athletic scholarship process while saving families on average $50,000 in college expenses.

It’s that time again…summer club season.

By this point in the year, most high school lacrosse players have sifted through the multiple club teams, showcases, prospect days, and tournaments to which they have been invited, and tough decisions are being made. Likewise, college coaches are finalizing their plans, allocating precious recruiting resources to various tournaments and events throughout the country.

In this installment of our College Game Plan Education series, we’ll provide a basic overview to get the most out of your summer investment.

So let’s stay at a high level and get started with a few questions:

Have you narrowed the list of schools that you’re interested in?

There are over 350 colleges with NCAA Men’s Lacrosse programs, but only a few schools that align with your academic, athletic, social, geographical, and financial goals. Taking the time up front to focus only on best-fit schools will save you and your family tremendous amounts of time, money, and frustration. We call this developing a “target list” of schools. Factors such as what academic programs are offered (and their rating), school size, location, social aspects, level and culture of the lacrosse program, and the coaching staff must be considered to make an informed final decision and should be part of developing your target list.

What coaches from your target list committed to attend your events?

The questions I most hear from families in late spring revolve around one topic: the BEST teams/camps/showcases to attend this summer to be seen by college coaches. The answer to “which is best?” comes down to how many of your targeted schools will be at an event and whether you can interest them enough to come see you play. For example, a showcase heavily attended by Ivy League schools would likely not be the best use of resources for a player with a 2.5 GPA. If you have the grades, the desire, and the talent to attend Harvard or Princeton, however, it would likely be a great event to attend.

Have you contacted any coaches to let them know where you’ll be playing?

Many players believe that if they’re on the right team or at the biggest showcase, they’ll simply get noticed. NCAA rules limit the amount and type of contact a coach can have with an underclassman (currently 2018 and below), so you can’t expect to have meaningful conversations with them when you see them or meet them in person at events. While accolades like all-star teams and all-tournament teams on your resume can certainly have an impact, a college coach usually arrives at an event with a list of names they’ll be evaluating and those players’ schedules, so it’s important to make personal contact and begin to establish relationships with coaches in the weeks leading up to your events.

Do you have an effective online presence?

Lacrosse is quickly growing into a nation-wide sport, with more and more new players picking up a stick each year. College coaches are flooded with emails and phone calls from high school players that desperately want to attend their school and be a contributor in their program. It’s wise to make it as easy as possible for a coach to evaluate your potential as a recruited player rather quickly. In today’s recruiting landscape, a highlight video, your academic information, and your measurable statistics (height, weight, speed, etc.) are a bare minimum. It is a good idea to also include references and their contact information, your upcoming schedule, a copy of your transcript, and even a personal statement or a list of college goals you’re looking to achieve. Your goal is to establish a relationship with these coaches, so the more you set yourself apart during the initial evaluation phase, the more likely you’ll be recruited by multiple coaches and programs.

Steps to Maximize Your Summer Game Plan

1. Develop a target list of potentially best-fit schools and lacrosse programs
2. Create/Update/Maintain online presence that markets YOU
3. Establish contact with college coaches, interest them in your information
4. Be yourself, ask questions, and learn all you can from the coaches you meet
5. Have fun playing lacrosse
6. Conduct follow-up with interested coaches after each event

Other tips for success:

1. Stay hydrated and have a nutritional plan at summer events
2. Play hard all the time, you never know who may be watching
3. Play smart- it’s still a team game in the summer
4. Always display sportsmanlike conduct
5. How you look & act between games matters

The common thread in everything we do in the recruiting space is that it’s all about relationships. Choosing a college is an extremely personal and emotional decision for every family, and the investment is likely the largest any parent makes in their child’s future. As such, every player and parent feel the need to be personally comfortable with the school, the campus, and the lacrosse program before committing to attend. Likewise, college coaches earn their living based on how their team performs on and off the field, and the stakes are high, so they have to truly get to know the young men they invite to play for their program. Developing relationships with college coaches should be one of the main goals of your summer, and will require you to formulate a plan to make the best use of your summer lacrosse schedule and the opportunities you will have to be seen and evaluated by your best-fit programs.

According to the Department of Education, the average recruiting budget for FBS men’s sports programs is $700,000.00.

Think about that for a minute. A major NCAA Division I athletic program will spend an average of $700,000.00 on the recruiting efforts for ALL of its men’s sports programs.

What’s rarely mentioned is that football and men’s basketball will consume about 50% or $350,000 of that budget. That leaves an average of only $50,000 for each of the remaining sports programs like baseball, golf, lacrosse, swimming/diving, tennis, soccer, track/field & cross country to secure recruits.

If a college or university funds additional men’s sports like water polo, wrestling, and hockey, the recruiting budgets are even further diminished. But each program is not evenly funded so many sports may receive much less than $50,000 to recruit high school student-athletes.

Important note: women’s sports programs usually average substantially less in recruiting budgets than men.

Here are the average men’s teams recruiting expenditures by the conference for 2013-2014 (take notice of all the number of programs in major conferences below the $700K average):

Given these figures, it’s easy to understand why college sports programs have a difficult time locating and evaluating all of the talented high school student-athletes in the U.S and abroad. They simply do not have the resources to accomplish the task. This is even more evident if you compete in a sport outside of football and basketball.

Here are 3 steps to overcome the limits of college recruiting budgets:

1. Be properly evaluated and start targeting schools that match your athletic, academic, financial and geographic goals.
2. Don’t wait to be contacted by college coaches. Create an appropriate game plan to begin personally introducing yourself to coaches at proper fit schools.
3. Begin building and sustaining personal relationships with college coaches over an extended period of time in order to secure offers from best-fit schools.

Understanding the limitations of college programs to recruit high school student-athletes and executing a well thought out game plan may produce outstanding results in your goal of playing your sport in college.

Over the last five years, SportsForce has helped over 1,000 student-athletes and families successfully navigate the college recruiting and athletic scholarship process while saving families on average $50,000 in college expenses.

In the 1990’s, the surge of competitive youth sports and club teams exploded in the United States. Since that time, joining a competitive club team and attending showcase tournaments or camps have become the dominant choice of more serious middle school and high school student-athletes. The driving motivation is typically to improve their skill sets, compete year round and ultimately enhance their college recruiting opportunities.

Due to NCAA recruiting restrictions and minimal recruiting budgets, college coaches have relied heavily on the ability to evaluate student-athletes at large tournaments, showcases, camps and combines. For the past 20 years, most families of high school student-athletes, have (knowingly or unknowingly) aligned their approach to college recruiting with the club team and tournament experience to look like the model listed below:

Freshman Year: The student-athlete has a high level of passion and desire to excel in their chosen sport. They commit to spending additional hours on personal training and skill work, or hire a sport specific specialist to help. At this point, they have most likely already joined a club or travel team to compete outside of the high school season and are often attending numerous tournaments, camps, combines or showcases annually. As the year progresses, the student-athlete goes on to play for their high school team. The hope is that their improved skills and abilities catch the eyes of college coaches in attendance at one of their competitive events.

Sophomore Year: Repeat the process/cycle

Junior Year: Repeat the process/cycle

Senior Year: Repeat the process/cycle

The tragedy taking place today, is that most student-athletes and families are still following this outdated 1990’s approach to college recruiting, or what we call the “hope” strategy.

Why can this recruiting approach be so limiting and usually ineffective for the more than 8 million high school student-athletes in the U.S.?

The importance of joining a competitive club team or playing in appropriate tournaments is not in question here. They can greatly help to advance your son or daughter’s skills in the off-season, or possibly assist in being evaluated by a college coach at a large showcase event. The club team coach may even know a few college coaches they can call on behalf of your son or daughter to provide additional feedback.

However, the approach families take to college recruiting is being challenged in three key areas.

1.) First, most club teams simply do not possess all of the necessary tools, time or resources needed to personally mentor and guide each of its players over a two, three or even four year period, let alone helping them to secure and manage multiple offers.

2.) Second, the majority of parents do not understand how to effectively promote their son or daughter to right-fit college coaches and programs.

3.) Last, families are spending thousands and thousands of dollars each year to attend multiple ID camps, tournaments, showcases, or combines in the hopes of generating interest or “looks” from college coaches for their son or daughter with too often, little or no results.

Unfortunately, most parents don’t fully understand how coaches evaluate and recruit at these events. There are normally several hundred, or maybe over a thousand players in attendance at a showcase tournament and college coaches do not have the ability to scout every player.

SportsForce is a College Recruiting Advisory Group based in San Diego, CA. Our entire team of college recruiting advisors dedicate their passion, time and attention to evaluating, educating and guiding qualified student-athletes and families through the college planning and recruiting process.

This week was a tough week for coach Joe Paterno of Penn State University. The 84-year-old coach has been holding a tight grip on the job of head coach for quite some time. Only few times could it be said in his history as coach that “Today was not his day’. Amongst a child-abuse scandal involving a former coach, the university decided to fire its head coach, Paterno, as well as its school president Graham Spanier.

Thousands of students caused a mini-riot at Penn State when news broke that their football leader “JoePa” was fired. These students expressed care for their coach as he cared for the team for over 60 years coaching. They recognize all that he has done by winning two National Championships and setting records for most wins (409) and bowl wins (24) as head coach.

If there is anything to remember Paterno by it must be the impact he had, not only on the football program, but how he impacted Penn State University and how he impacted his student-athletes because after all, they are also students. As of results in 2011, Penn State’s football graduation success rate (GSR) was 84%. This is good for 2^nd best in the Big Ten Conference, trailing only Northwestern. This demonstrates his care for his student-athletes not only as students, but men preparing for the future as his program has produced 47 academic All-Americans.

“You have to perform at a consistently higher level than others. That’s the true mark of a professional” –Joe Paterno

Whether its preparing his men to be professionals in the business world or professional football players, it seems as though Paterno had them ready for anything. His program is nicknamed “Linebacker U” for its production of NFL Linebackers. One alum from “Linebacker U”, Jacksonville’s Paul Posluszny, had this to say about his former coach, “Besides the football, he’s preparing us to be good men in life.”

Paterno’s motto for his program was “Success With Honor”. He will be remembered for his success on the field and be honored by all those he has made an impact on at Penn State and beyond.